Category ArchiveBlogging
Blogging & Income & Marketing 11 Feb 2008 07:41 pm
Building an opt-in list to use with Affliate Marketing.
Building opt in list and affiliate marketing have become synonymous to online success as an effective internet marketing strategy. For many online sites, building opt in list and affiliate marketing have proven quite profitable. Primarily because most online users are not exposed to any unscrupulous internet marketing strategies prevalent on the World Wide Web.
As an effective Internet marketing strategy, users are given the option to signup for information or service provided by a particular site. Building opt in list and affiliate marketing reduces the risk of spamming since the recipient voluntarily chooses to receive emails from a website. Plus, building opt in list and affiliate marketing provides a direct link to the subscriber that will help shape a formidable customer relationship that will keep on going.
The basics of building opt in list and affiliate marketing
Different websites have different ways of building opt in list and affiliate marketing. However there are some tried and tested formulas to help new affiliate marketers develop their own opt in listing for their site. The first and most important factor to determine in building opt in list and affiliate marketing is to establish the site’s target market.
Once the target market is established, building opt in list and affiliate marketing can be customized to meet their demands. This can be done using a variety of methods to convince site visitors to sign up for the site’s newsletter or e-zine. After signing up, the customer will begin to receive a variety of newsletters, e-zines and brochures that the customer had registered for.
Strategies for building opt in list and affiliate marketing
There are a number of strategies that affiliate marketers can use for building opt in list and affiliate marketing. One way of building opt in list and affiliate marketing is by purchasing or leasing a subscribers list from third-parties. This is usually done by affiliate marketers in order to get easy access to many people who have consented to receiving e-mails, newsletters and e-zines on various topics.
Although it is the fastest approach to building opt in list and affiliate marketing, this method does not provide a focused consumer group for building opt in list and affiliate marketing. In addition, it may cost an affiliate marketer more than what they expect to receive in sales. Fortunately, there are other ways for affiliate marketers to get the most out of building opt in list and affiliate marketing.
Enlisting for co-registration services is great for building opt in list and affiliate marketing. This service usually costs about 10 cents to 30 cents per subscriber but it easily translates into an average of three hundred subscribers daily to an affiliate marketer’s opt in list.
Writing articles is also an effective strategy for building opt in list and affiliate marketing. The articles can be published in various newsletters with specific links to the affiliate marketer’s site. This serves as a great introduction to potential subscribers that would encourage them to sign up for an opt in list.
Joint ventures are also a valuable strategy in building opt in list and affiliate marketing. Joint ventures are a hundred percent free and at the same time can add up to hundreds of subscribers to an opt in list daily.
Incentives for building opt in list and affiliate marketing
Building opt in list and affiliate marketing can also be encouraged by offering incentives to potential subscribers. This subtle form of encouragement for building opt in list and affiliate marketing often helps stir the interest of potential subscribers to sign up for the opt in list. There are a number of methods used in affiliate marketing to egg on potential subscribers to sign up.
Offering products and services in exchange for signing up is commonly practiced by many affiliate websites. Products may include special e-books or software that would be of interest to the subscriber. Another way to get subscribers to sign up is to offer them special services that are only available for site members.
Regardless of the incentive used for building opt in list and affiliate marketing, the most important factor to consider is how to keep the interest of the subscriber. Remember, it is just as easy for a subscriber to opt out of the list as it was to opt in to the list.
Blogging & Computers & Internet & General & Income & Marketing 09 Jan 2008 08:51 pm
Day 3: Joint Venture Giveaways
In this, day three of the five part traffic generation course, we are going to discuss how joint venture giveaways will help you generate traffic to your site. In fact, they do more than generate traffic. Joint venture giveaways will also help you build a large opt-in list, in a very short period of time, and you can bring those visitors back to your site time and time again.
Joining a joint venture giveaway is easy and free. You just need to find a giveaway, and these can be found through joint venture related forums, or through the search engines. Once you’ve found a giveaway, you need a free gift to give away. This can be something that you create yourself, or have created for you, such as a free report, an audio, a video, or an ebook – or even a piece of software. It can also be a Private Label Rights product that you have. The important thing is that your gift has value to the people that will be downloading it.
You need an autoresponder and a website. Set up an opt-in page, which is often called a squeeze page or a capture page, on your site. Connect it to your autoresponder, and in your autoresponder, set up a list for the giveaway. Create your confirmation email and download for the gift email in your autoresponder.
Determine where the visitor will go, once they hit the submit button on your opt-in page. They can go to the first page of your site. They could be sent to a sales page for an affiliate product that you sell. You could set up a One Time Offer, or OTO, where they have one chance to purchase a product from you, at a special price.
Finally, when you are all set up on your end; submit your information to the host of the joint venture giveaway event. They will typically want the name of your gift, the URL of your opt-in page, a description of that gift, and the link to the graphic that represents your gift, such as a graphical ebook cover or CD cover.
While you will build a nice big list with the joint venture giveaway, remember that your purpose is to generate traffic as well. You don’t want people showing up, getting their gift, and leaving – never to be seen or heard from again. Your list resolves a lot of this, because you can use it to bring them back.
But at the same time, when your visitor is redirected after submitting the form, try to have them redirected to a page on your site that will immediately capture their attention, and keep them there for a while, even after they have been given their free gift.
Blogging & Income & Marketing 08 Jan 2008 08:49 pm
Day 2: Article Marketing and Forum Marketing
You’ve probably heard about Article Marketing and Forum Marketing. In fact, you may even be sick of hearing about it. But are you doing it? The reason that you hear so much about these two marketing techniques is that they work!
Yes, article marketing and forum marketing builds traffic slowly. There are faster ways to get traffic. But, when you build traffic using these methods as well, you are also building your credibility. You are drawing responsive people to your site, and if your site is doing its job as well, and you get those people on your list, you can draw them back time and time again.
Note: If you are not collecting email addresses at your website, the traffic that you bring there is essentially wasted. By building an opt-in list, you can bring traffic back to your site over and over again, and this is essential to online businesses. Email addresses and first names should be collected with an opt-in page, or with subscribe boxes located on every single page of your website!
Now, let’s start generating some traffic with articles. The concept is that you write an article, which should be anywhere from 350 to 750 words in length. You include an author’s resource box at the bottom of your article, and your website link is included in that resource box. You submit the article to article directories and ezine publishers.
If you can’t write, you can get article written for less than $10 each by a ghostwriter. If you don’t have the time it takes to submit articles, you can hire a service to do that for you as well. It is essential that you do article marketing, because it is viral. Your articles will be used on other people’s websites, blogs, and in their ezines – spreading the word about your site.
Forum marketing is also important. To do forum marketing, you find good, well populated forums that relate to your niche. You simply participate in those forums, and include a signature file at the bottom of all of your posts, that lead people to your website. Forum marketing does not take much time at all, once you’ve found the forums that you want to participate in.
Again, these are slow, but effective (and free) ways to generate traffic. But no matter how slow they are, they are essential to your overall online business because of the virility of these techniques, and the credibility that it gives you.
Blogging & Income & PayPerPost 05 Dec 2007 09:21 pm
IT Planet - Discount Technology for Business
If you are the person in charge of keeping an office running smooth, or the owner of a business you know that there is certain hardware required to keep things flowing. Specialty equipment such as bar code label printers and everyday hardware such as wireless switches need to be good quality and low price to keep the wheels turning in business.
IT Planet has a large selection of hardware that covers a broad spectrum of needs for Data Capture, Label Printing, RFID, Point of Sale and they also offer a wide selection of video surveillance equipment. Stop by and check them out
Blogging & Marketing 26 Nov 2007 10:04 am
Social Bookmarking Quiz
Social Bookmarking Quiz
By Sharon Housley
Take this Social Bookmarking Quiz and determine how much you know about the collective voice!
What Is Social Bookmarking?
Social bookmarking is a web 2.0 fad where users indicate that a specific web page, article, podcast, video, or other content is of particular value. The “bookmark” is seen as a vote for that item. The more users who bookmark an item, the more pronounced (popular) the item becomes within the social bookmarking network.
What Are The Major Social Networks?
Different social networks appeal to different demographics. For example, “Digg” is a relatively technical social network, so the focus of most resources found in Digg are technical in nature. “Delicious” contains a wider variety of materials, and is easier for the average user to manage. Here are a few of the most popular networks:
Digg - http://www.digg.com - technical users
del.icio.us - http://del.icio.us
StumbleUpon - http://www.stumbleupon.com
Reddit - http://www.reddit.com
Furl - http://www.furl.com
What Are Social Bookmarking Chicklets?
Social bookmarking “chicklets” are icons that webmasters place on their web pages, which identify the various social bookmarking networks. Typically when they are included on a web page, the visitor can click the icon and it will automatically bookmark that page within the social network that the chicklet represents.
Create chicklets - http://www.feedforall.com/social-bookmarks.htm
What Are The Benefits Of Social Bookmarking?
Social bookmarking is a grassroots process that allows users to establish the value of a specific web page, article, podcast, or video. By bookmarking an item, individuals are casting a vote to endorse that specific resource. The idea is that social bookmarking gives a resource credibility; the more users who bookmark a specific item, the more valuable the resource is considered to be. Social bookmarking is all about the collective voice. Most of the social bookmarking networks increase the profile of items that receive numerous bookmarks. It probably won’t be long before the major search engines begin to include social bookmarks as a part of their ranking algorithms.
What Is Social Bookmark Tagging?
Tagging is used as a way to categorize related bookmarks. The tags are keywords that relate to the resource. In most cases, users can search on specific tags to locate similar bookmarked items.
How Is Social Bookmarking “User-Generated Content”?
Social bookmarking is all about people power. “Users” enter their favorites, and the social bookmarking networks manage all of the user information, provide aggregate data by keeping score, and manage social bookmark tags. Essentially, without “users” the social bookmarking websites would not have any content.
What Are Some Of The Popular Uses For Social Bookmarking?
Scholars and researchers often use social bookmarking to share research material and information. News headlines often find their way into social bookmarking networks, and users determine the popularity of a story with their voting power.
Is Social Bookmarking A Good Search Engine Optimization Technique?
While social bookmarking may generate some marginal attention for you, the content quality must be decent in order for others to endorse the site. The power of the collective voice and multiple bookmarks is what will really draw attention to your website. Social bookmarking will certainly not hurt your search engine optimization efforts, but social bookmarking alone will not result in a top search engine ranking.
Are Social Bookmarks Currently A Factor In Search Engine Ranking?
At this time it does not appear that any of the major search engines use social bookmarking as part of their ranking algorithms. That said, the incoming links for social bookmarking sites certainly do not hurt a website’s search ranking. It is likely only a matter of time before the major search engines begin to use the collective voice as part of their ranking algorithms, as it is becoming too loud to ignore.
About the Author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for RecordForAll http://www.recordforall.com audio recording and editing software.
Blogging & Marketing 16 Nov 2007 09:41 am
Web Traffic - How To Bring the People to You! (pt. 5) - Measuring Traffic
Thousands of data are sent and received by users in the Internet every second. Just imagine how web developers manage to handle such large volume of data (with different genre such as music files, PDF, and others). Most of these are data that potential customers are looking for. If you can find the people who are looking for data or information related to your site, you can direct them to your site and increase your web traffic.
“If you can measure something you can control it” - Michael Dell
How can you determine the traffic that flows from a variety of websites? One parameter is by the number of visitors and the number of pages that they view. The website moderator supervises both incoming and outgoing traffic to determine which parts or mostly visitors view pages of it.
Let us say for instance, you have accessed the webpage of a certain site. Maybe you will notice that there is a certain figure in the page that says, “Welcome! You are the 999,999th visitor in this site.” That is one way the site is determining the traffic in that certain page.
The gathered data in web traffic monitoring help configure sites and increase its security system against viruses and hackers.
Measuring Web Traffic
Creating a website is costly. You need to hire web designers for that matter. In return, your site must be popular among web users so that it can gain advertisers and promoters. Thus, it creates an income on your part.
By measuring and analyzing your web sites, web traffic you will see if your site is popularly viewed. However, how is this done?
Traffic around your site is analyzed by viewing the traffic statistics found in the web server record file. It is an automatically generated list of all the pages served.
This is how it works: A hit is produced when any file is served. The web page itself is considered a file. Images are considered as files, too. Thus, if a certain page has five images, it could generate six hits.
Sometimes, web traffic is measured by packet sniffing. Usually a software program can interrupt and monitor traffic passing over a digital network.
As data passes back and forth over the network, the sniffer captures each packet and eventually deciphers and examines its content according to the appropriate specifications. All the data that the sniffer captured is recorded and included in the web traffic analysis.
The following information is often gathered when supervising web traffic:
• The quantity of web visitors
• The average number of page views per visitor. It will indicate that he is going deep inside that particular site possibly because he finds the information useful.
• Average visit duration- the total length of a user’s visit
• Average page duration- the length of time the page is viewed for
• Busy times- the most popular visiting time of the site. It can be used to decide when is the best time to put advertisement and the most ideal to make some maintenance.
• The most popular pages
• Most requested entry pages viewed
• Most requested exit pages would determine bad pages, broken links, or exit pages that may have a popular external link.
• The top paths or the sequence of pages viewed by visitors from their entry and exit to the site. It identifies which paths he is using to browse the site.
• The external links to determine which sites are creating the most traffic for a particular page.
Once the data had been gathered, web planners will now use it as reference on how to improve that particular site. Sometimes, there are problems that may arise from huge quantity of visitors browsing the same site on the same time.
From the gathered traffic data, they will now plan some site structuring to accommodate larger volumes of users accessing the site.
Web traffic is an important factor considered when creating a website. Your site will gain popularity to web users if it is easy to access. In addition, fast exchange of information is one of the vital characteristics of an effective website.
Blogging & Income & Marketing 15 Nov 2007 09:29 am
Web Traffic - How To Bring the People to You! (pt. 4) - Traffic Maintenance
How do you build a steady stream of website traffic for your site?
Submissions to web directories.
For some internet marketers, web directories is not something they would have preferred if only they are given a choice. But without a doubt, web directories are sure-fire ways of driving website traffics.
These directories are effective ways of building PR (page rank) that helps websites get good rankings in the Google search engine. Google uses page ranks to grade the results based from the searches that visitors are making. Having a higher PR is having a better listing compared with others.
PR are based on the backlinks that you have and its quality. So it follows that the more backlinks you have, the higher your PR will be. You will also get better rankings.
This is the essence behind using web directories and linking. Once these combination have worked successfully, you can expect an increase in your website traffic.
To get a list of web directories, all you have to do is type in the keyword in the search engine. Then, all you need to do is choose from among the number of lists given.
Linking like crazy to other websites.
Ok so maybe submitting links is not really an easy task. Since there are not many computer-generated linking technologies yet, you have to submit them manually. But if you think of the benefits you will be getting from these links, it will be worth all the trouble.
Having a good content is important in making genuine backlinks.
There are two effective ways of doing this:
First, is the use of media or downloads. It is a fact that majority of website visitors are very much inclined to downloading and media. In addition, many people welcome them as something different from the usual wordings they encounter most of the time.
You will notice that once you have created a number of these on your site, the number of websites traffic you are getting will double. People are likely to come back to check on if updates to the media that you have on your site.
The second one is article writing. The good thing about articles is that you can post them to as many sites as you can, as long as their theme is related to yours. This way, you can have your backlinks spread all over the Internet through the resource box placed at the end of each article. With your articles, you get to reach more consumers that you cannot normally do if your article is only posted on your site.
Besides, articles are well-loved by search engines. Provide them with quality contents and you are sure to be read by these engines.
Giving more of your attention to search engines.
Search engines plays an important part for all internet marketers. They are a great way of driving website traffic. Google rankings are depending heavily on the backlinks used and the page ranks of each sites.
Going to forums or discussion pages.
This is a way of getting your message out while generating website traffic in the process. Just like web directories, you can just type in the keywords on the search engines to get a list of forums you can join.
You may have noticed that some people posts questions on forums. If you find that they are somehow related to your topic, fell free to answer the query being asked.
To register in forums, put in your URL. On the signature part, put a short description about your website. If you are planning on posting regularly to these forums, you can also change signatures to display the development happening on your website.
If you maintain your posts on a regular basis, you can have a steady flow of website traffic.
These are just some of the many ways you can do to be able to drive traffic to your website. There will always be new and easier ways of doing this. But for now, these are the ones being widely used. They also have proven their usefulness in the online marketing world.
Keep on using these strategies in order to maintain your website traffic. You can always come up with your own also.
Blogging & Income & Marketing 14 Nov 2007 09:14 am
Web Traffic - How To Bring the People to You! (pt. 3) Website traffic tricks to avoid
If you are looking for quality website traffic for your site, there are a lot of techniques you can think of to make that happen.
However, you have to be aware that there are also website traffic experts out there that are just waiting to pounce on you and will make you hinder you from achieving success out of something you have worked so hard for.
Things to know and avoid so your time, effort and money will not be sucked down the drain.
1. Check out sites that are offering free software or free submissions before you start setting up a budget for advertising. Not all paid sites are better than free ones. Take note that there are other sites that are offering reliable and useful free services.
If you choose free sites, you will have an advantage on what your business will result to without having to pay anything for it. Try to incorporate into your site what you have gotten and monitor if they will be effective to your website traffic or not. This will serve as your future reference.
2. Do not shed out some cash on information that you could have gotten for free. There are many websites you can check out that gives all the information with no charge. These websites are posting valuable things like techniques and tips that will prove helpful in increasing your website traffic.
3. Never believe in promises that seem to good to be true. It might turn out to be just that. For sure, you will encounter persons that tell you that they are the best and that they can bring a bunch of website traffic to your site.
It would be best to check out their credentials first before going on ahead. Do some research about these people and their site. Remember that promises are not often made into reality. See beyond the words.
4. Stop what works poorly and do more of what works well. If you have done something that somehow increased your website traffic, hold on to that and expound. But if you notice that it is not doing what it is supposed to do, dispose of it immediately.
There are a lot of software and technique that you can use that will prove far more effective. Do not try to hold on to something that does not give any good results to your site. They are just a waste of your time.
5. Learn to do everything yourself, and fast. When you have learned and understood the intricacies of website traffic, you will not need other people’s expertise anymore.
Having a knowledge of how things work will make it difficult for others to make the most of you. You will not be easily talked into something you might regret later on. Research over the Internet about the tools and strategies you can use to increase your website traffic. In addition, try to research about things that are unimportant and you do not need necessary need. These things can save you a lot of money too.
6. Make the most out of the money you are spending. When you are into the success of your website, you would not think twice about spending every money you have just to make everything work.
But then, you have to be aware that there are a lot of schemers out there wanting to get hold of you hard-earned money. Be wary of who you are giving it out to.
7. Your website. The look and feel of your site is one determining factor on the number of website traffic you will be getting. A professional looking site with easy access to everything will attract more traffic than a site that people cannot find easily or is too cluttered.
8. Have someone review your website. Ask them to give you an honest assessment about how your site appears to them. Negative comments are more helpful than positive ones because these will help you change what should be changed.
9. Check out the people offering you their services. Do not fall prey to some pretentious individuals that do not really care about you and your website traffic. They are unto something that will benefit them more than you.
Blogging 13 Nov 2007 10:46 am
FREE STUFF - No Cost Pay Per Click
Everyone needs more traffic, it is the lifeblood of any Internet site. PPC is usually the best way to get it, but it also costs. Here is a great e-book about how to get FREE ppc traffic. Use it wisely grasshoppa
Blogging & Marketing 13 Nov 2007 09:11 am
Web Traffic - How To Bring the People to You! (pt. 2)
An analysis of website traffic may be difficult but they will prove to be of more valuable to you.
But before you start your analysis, you first have to understand how to interpret the data being presented.
Many web hosting companies can give you with basic web traffic information that you have to understand and make use of. But then, the data you are getting from your host company can appear too hard to handle if you do not understand how to apply it to your particular business and website.
These statistics are probably the most precise assessment of how your website is thriving. Thinking that your website is performing well just by looking at your traffic is the most common misconception any website owner can make.
What you need to understand is how your visitors are doing once they visited your site. This is how you can accurately distinguish if your site is effective or not.
Differentiate hits from quality website traffic.
Hits. This is basically the number of requests taken in by the server. If you think that a hit is equals to the number of graphics per page, then you are thinking wrong.
These hits are not really effective tools in analyzing website traffic.
Your interpretation would be more accurate once you see the number of visitors that are coming in your website. On the same note. Your analysis will be more precise once you have achieved a great number of website traffic. But once you are not getting large numbers of website visitors, the more your analysis will be misinterpreted.
The purpose of website traffic analysis.
The main purpose of the statistics is to work out how well or how badly your site is working for your visitors. An ideal ways of trying of knowing is to find out the time your visitor spends on your site.
If they stayed for a only a short period of time, assume that there is a problem there somewhere. Now your goal is to find out what that problem is. You have to know why your visitors did not stay long to check out your site. What made them left hastily?
Keywords.
This is one thing to be considered. Maybe the keywords that you have used in the search engines are getting you not the targeted visitors that you wanted. Or it may be what is in your site. Maybe what the visitors have seen have turned them off so fast they choose to leave. This could be the graphics, fonts or any other visible aspects that you have used in your site.
Keywords are important aspects in bringing quality visitors to your site who are prepared to get or buy what you have to offer. Close analysis of the keywords your visitors are using to find your site will give you a vital understanding of your visitor’s needs and motivations.
Try to get to the bottom of this problem. When you have pinpointed what it is, work out a solution so that the same problem will not be encountered again. You can test your new findings and see if they have resulted well. Are your visitors staying for some time now?
This is where website traffic analysis will help you the most. Sometimes, you get to believe that you have a page that is doing well. But then, you noticed that your visitors do not find it so.
You can try and make changes to that page. Take the links, for example. Make them more visible and more catching so your visitors have more tendency to click on that. You could also make an improvement on your page. Remove clutters. Visitors do not want to feel claustrophobic. Make your page accessible for them.
When you notice that your visitors are staying more on the page that you do not give much focus about, you may consider checking that page out and moving all your major products and services on that specific page.
As you have noticed, website traffic analysis can give out essential information about how well or how poor your site is performing. This is a crucial factor that any online business will not do without if they want to maintain the effectiveness of their site.
